SUPER MARKETS

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

(Click above to listen)

Farmers’ Markets thrive on the relationships established over time between the customer and the vendor. The accumulation of these relationships creates an atmosphere of trust and character. It is an unsaid club where everyone feels like they can enter on their own time and interact in their own way. But you must pay your dues, you must consent to the manners of the club and although everyone has their own schedule, you must attend the meetings consistently if you want to have an ‘in’. An ‘in’ is not obtained on your first visit. It acquired like the rhythm of a song; through pattern, connection and investment.

In this project and over the past few months, I have been trying to acquire ‘in’s to farmers’ markets in the Bay Area. I have been doing this by asking vendors what their favorite songs to work to are and then building soundtracks for the markets.

I asked about music, because it is public knowledge that we make personal. It can remind us of specific memories, or it can creep in subconsciously. It connects us, dates us and reveals us without revealing too much. By compiling the vendors favorite work songs into a soundtrack, I am creating an ‘in’ for listeners and a public for the vendors. Super Markets v.I-IX is an amplification of the atmosphere specific to the Bay Area Farmers’ Markets.